GET TO KNOW OUR EVENT SPONSOR – ALTERNATIVE APPAREL

GET TO KNOW OUR EVENT SPONSOR – ALTERNATIVE APPAREL

This year, Urban Air Market is happy to be sponsored by Alternative Apparel. The good people at AA will be providing the Urban Air Market team and volunteers their super cozy, comfortable and breathable tees that will help us move and get things done on the day of the event! We couldn’t be more lucky!

Soft. Simple. Sustainable.™

These three words are the perfect way to describe Alternative Apparel.

Since 1995, Alternative has set out to re-create that soft, lived‑in look and feel of your favorite vintage tee. They’re a fabric first company, innovating from thread to finish, and make comfortable tees & sweats that you’ll want to wear every day.

They’re all about sustainable and eco-friendly practices and always keep the planet and its people top of mind. They incorporate sustainable materials wherever possible and somehow still manage to have products softer than butter – they use organic & recycled materials, low-impact dyes & water-conserving washes.

 

They also believe in and commit to social responsibility – ensuring fair, safe & clean workplace conditions on a global scale. They’ve joined the Fashion Revolution, because clothes shouldn’t come at the expense of our planet or people.

Alternative was acquired by HanesBrands in 2017, who has industry leading standards of social and environmental compliance. HanesBrands holds itself to the highest ethical standards – these are driven by their Global Code of ConductGlobal Standards for Suppliers and Global Human Rights Policy. Each year, HanesBrands conducts more than 600 extensive scored audits of facilities through industry-leading certification, monitoring and compliance programs – and we stop doing business with those companies who fail to meet our standards.

 

Visit Alternative at Urban Air Market and check out their Hayes Valley store at 424 Hayes St. to feel their softness IRL. You can also join their #WeAreAlternative campaign on Instagram.

 



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